Pete the Planner and ELFCU announce long-term partnership
[Indianapolis – June 28]— The 60 Days to Change Challenge was just a taste of what the next 1,095 days will bring from Eli Lilly Federal Credit Union (ELFCU) and Peter Dunn, known as Pete the Planner, – the 4th most influential personal finance expert in the nation.
These two important players in the realm of personal finance have formed a long-term relationship focused on helping individuals change the direction of their financial lives.
On June 29, Indiana’s fourth largest credit union and Pete the Planner announced a three-year educational partnership—that’s 1,095 days. Thanks to strong consumer response and the financial successes participants realized from the 60 Days to Change Challenge, ELFCU is expanding the relationship to bring more of Pete’s common sense tools for managing money to the community. ELFCU ran the 60 Days to Change Challenge in April and May featuring Pete’s advice and principles from his book 60 Days to Change: A Daily How-To Guide with Actionable Tips for Improving Your Financial Life.
60 Days enrollment exceeded the goal of by 32% with consumers from not only the greater Indianapolis area but from all over the country. Just last week, four winners were selected based on their inspiring stories of debt reduction, savings accumulation, reduced daily spending and persevering in the face of financial challenges. Each received a $1,000 cash prize. Read the winnings essays here.
As a bonus, all contest participants had access to Pete the Planner and his expertise via weekly emails and exclusive Q&A sessions on ELFCU’s Facebook and Twitter pages.
The 60 Days program and future educational offerings from ELFCU & Pete are designed to be easy to incorporate into any consumer’s lifestyle yet prove to be life changing tactics that help individuals and families learn how to slash spending, reduce debt, save more, and overall, achieve a smarter money lifestyle.
Named to the Best Places to Work in Indiana for three years in a row, Eli Lilly Federal Credit Union is a full-service financial institution providing products and services to more than 66,000 members in 50 states and 39 foreign countries. ELFCU and At Work Financial Services, with more than $1 billion in assets, serves the employees, retirees, and contract employees of Eli Lilly and Company and other select employee groups, as well as their families. Based in Indianapolis, Indiana, ELFCU was established in 1930 at the height of the Great Depression. For more information, visit elfcu.org.
About Pete the Planner
Peter Dunn (a.k.a. Pete the Planner), is responsible for some of the most cutting edge ﬁnancial advice around. He released his ﬁrst book, What Your Dad Never Taught You About Budgeting, in 2006 and is the host of the popular radio show The Pete the Planner Show on 93 WIBC FM. He was also the mastermind behind 24 Hour News 8’s 60 Days to Change and has appeared regularly on Fox News, Fox Business, CNN Headline News and numerous nationally syndicated radio programs. His second book, 60 Days to Change: A Daily How To Guide With Actionable Tips to Improve Your Financial Life was released in December of 2009. His third book Avoid Student Loans, was released in January 2012. He was named one of the top four most influential personal finance broadcasters in the nation by Cision in 2012.