Had an interesting conversation with Neil Berman of Delivra this last week on the radio show. Founded in 1999, Delivra is one of the original email marketing companies. 16 years ago Neil took a left turn in his career to take a chance on a concept, which at the time was not widespread or popular. We talk through the foresight involved with the decision to get into email marketing, the importance of relationships in the age of digital, and why he never quit.
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